LICQual Level 2 Certificate in Generative AI for Businesses

As businesses increasingly rely on technology, understanding Generative AI for businesses has become essential. The LICQual Level 2 Certificate in Generative AI for Businesses is designed for professionals, entrepreneurs, and learners who want to build intermediate AI skills and apply them effectively in business operations. This Level 2 AI certification provides practical knowledge and hands-on experience, making it ideal for those with some familiarity with AI or who have completed a beginner-level course.

The course focuses on intermediate AI in business, teaching learners how to leverage AI tools for content creation, workflow optimization, customer engagement, and data-driven decision-making. You will gain confidence in using AI ethically and strategically to improve productivity and drive innovation. By the end of the program, participants will be able to implement AI-powered business solutions that enhance operational efficiency and business growth.

This course is perfect for business professionals, managers, small business owners, and team leaders who want to develop Generative AI skills for professionals. Through practical exercises, real-world case studies, and guided lessons, learners gain actionable skills that can be applied immediately in their workplace or business.

Completing the LICQual Level 2 Certificate in Generative AI for Businesses also provides a recognized Level 2 AI certification, adding credibility and value to your professional profile. Whether you are aiming to lead AI initiatives, optimize business processes, or innovate with AI tools, this course equips you with the knowledge and skills needed to succeed in today’s AI-driven business landscape.

Course Overview


Qualification Title

LICQual Level 2 Certificate in Generative AI for Businesses


Total Units

6

Total Credits

18

GLH

72

Qualification #

LICQ2200525


Qualification Specification

Download Qualification Specification

To enroll in the LICQual Level 2 Certificate in Generative AI for Businesses applicants must meet the following criteria:

  • Age Requirement: Applicants must be at least 18 years old.
  • Educational Requirements: Applicants should have completed a secondary school qualification or equivalent. A prior Level 1 qualification in Generative AI or a related field is recommended for better understanding.
  • Experience: Some experience using digital tools or exposure to business operations is beneficial. Familiarity with basic AI concepts or tools will enhance learning but is not mandatory.
  • English Language Proficiency:Learners must possess English language proficiency at CEFR Level B1 or higher to understand course content, follow instructions, and participate in discussions effectively.

Qualification#

Unit Title

Credits

GLH

LICQ2200525-1

AI Strategy Planning for Small and Medium Businesses

3

12

LICQ2200525-2

Advanced Prompting Techniques for Productivity

3

12

LICQ2200525-3

Generative AI for Marketing, HR, and Customer Service

3

12

LICQ2200525-4

Legal Compliance and AI Governance for Business

3

12

LICQ2200525-5

Data Management for AI Training and Inference

3

12

LICQ2200525-6

Deployment of AI Chatbots and Content Engines

3

12

By the end of this course,applicants will be able to:

AI Strategy Planning for Small and Medium Businesses

  • Develop AI adoption strategies tailored to the needs and constraints of small and medium enterprises (SMEs).
  • Align Generative AI tools with specific business goals to drive efficiency, innovation, and growth.

Advanced Prompting Techniques for Productivity

  • Apply advanced prompt engineering methods to generate high-quality content, responses, and solutions.
  • Customize prompts to suit various business contexts, improving task automation and team output.

Generative AI for Marketing, HR, and Customer Service

  • Utilize Generative AI tools to enhance campaigns, streamline recruitment processes, and automate customer interactions.
  • Create AI-driven content and workflows for use in branding, employee engagement, and service delivery.

Legal Compliance and AI Governance for Business

  • Identify the legal, ethical, and regulatory considerations in using Generative AI in business environments.
  • Implement governance frameworks to ensure responsible, secure, and compliant AI usage.

Data Management for AI Training and Inference

  • Understand the role of data in AI training and inference, including quality control, labeling, and anonymization.
  • Prepare and manage datasets effectively to support accurate and reliable AI performance.

Deployment of AI Chatbots and Content Engines

  • Design, configure, and deploy basic AI-powered chatbots and content generation systems for business use.
  • Evaluate performance and continuously refine AI solutions based on user feedback and business objectives.

This course is designed for learners who have some familiarity with AI or business tools and want to develop intermediate Generative AI skills for professional use. It is ideal for anyone looking to apply AI practically in business operations and decision-making.

  • Business Professionals and Managers
    • Looking to enhance decision-making with intermediate AI in business
    • Wanting to implement AI-powered business solutions in workflows
    • Aiming to improve operational efficiency and productivity
    • Interested in driving innovation using AI tools
  • Entrepreneurs and Small Business Owners
    • Seeking AI strategies to optimize operations and marketing
    • Wanting to explore AI for customer engagement and business growth
    • Interested in practical AI applications without deep technical expertise
  • Corporate Teams and Departments
    • Teams planning to integrate AI tools into business processes
    • Employees responsible for supporting AI adoption initiatives
    • Learners seeking structured, practical AI knowledge for the workplace
  • Marketing and Content Professionals
    • Looking to use AI for content creation and campaign optimization
    • Eager to apply AI tools to enhance business outcomes
    • Interested in practical training on Generative AI for businesses
  • IT and Digital Transformation Professionals
    • Aiming to integrate AI into business systems
    • Interested in using AI to streamline operations and decision-making
    • Seeking recognized Level 2 AI certification for credibility
  • Career Changers and Ambitious Professionals
    • Professionals entering AI-driven business environments
    • Those wanting transferable, in-demand skills for growth
    • Individuals aiming to progress to Level 3 AI qualifications
  • Decision-Makers and Strategy Leaders
    • Responsible for innovation, strategy, or AI adoption
    • Looking to make informed decisions using AI insights
    • Seeking to develop a competitive, AI-driven business strategy

This course ensures learners gain practical, actionable AI knowledge, preparing them to leverage AI effectively in business operations, marketing, and strategic decision-making.

Assessment and Verification

All units within this qualification are subject to internal assessment by the approved centre and external verification by LICQual. The qualification follows a criterion-referenced assessment approach, ensuring that learners meet all specified learning outcomes.

To achieve a ‘Pass’ in any unit, learners must provide valid, sufficient, and authentic evidence demonstrating their attainment of all learning outcomes and compliance with the prescribed assessment criteria. The Assessor is responsible for evaluating the evidence and determining whether the learner has successfully met the required standards.

Assessors must maintain a clear and comprehensive audit trail, documenting the basis for their assessment decisions to ensure transparency, consistency, and compliance with quality assurance requirements.