LICQual Level 2 Award in Generative AI for Businesses

The business world is evolving rapidly, and Generative AI for businesses is reshaping the way organizations operate. The LICQual Level 2 Award in Generative AI for Businesses is an internationally recognized certification designed to help professionals, entrepreneurs, and business teams harness AI tools effectively. Whether your goal is to improve decision-making, streamline operations, or drive innovation, this course equips you with practical skills to apply AI in real business scenarios.

Unlike highly technical programs, this qualification takes a friendly and approachable approach, making concepts like artificial intelligence in business easy to understand and apply. Learners explore how Generative AI can assist in content creation, process automation, customer support, and data-driven insights, all while emphasizing ethical and strategic AI use. By the end of the program, you’ll not only understand the fundamentals of AI but also be ready to implement solutions that enhance productivity and business growth.

LICQual Level 2 Award in Generative AI for Businesses is ideal for professionals looking to future-proof their careers, small business owners seeking a competitive edge, and teams eager to integrate AI solutions into daily operations. Through case studies, practical exercises, and real-world examples, the LICQual Level 2 Award in Generative AI for Businesses ensures learners gain confidence and credibility in using AI effectively.

Earning this qualification demonstrates to employers, clients, and partners that you have the skills and knowledge to leverage AI-powered business solutions. Start your journey today and unlock the opportunities Generative AI brings to modern business success.

Course Overview


Qualification Title

LICQual Level 2 Award in Generative AI for Businesses


Total Units

6

Total Credits

6

GLH

12

Qualification #

LICQ2200522


Qualification Specification

Download Qualification Specification

To enroll in the LICQual Level 2 Award in Generative AI for Businesses applicants must meet the following criteria:

  • Age Requirement: Applicants must be at least 18 years old.
  • Educational Requirements: Applicants should have completed at least a secondary school qualification or equivalent. Prior completion of a Level 1 course in Generative AI or a related subject is recommended but not mandatory.
  • Experience:Basic familiarity with digital tools and business environments is expected. Previous exposure to AI applications or business technology is advantageous for better engagement with course content.
  • English Language Proficiency:Learners must possess English language skills equivalent to CEFR Level B1 or higher, enabling them to comprehend instructions, participate in discussions, and complete written assignments effectively.

Qualification#

Unit Title

Credits

GLH

LICQ2200522-1

Fundamentals of Machine Learning in Generative AI

1

2

LICQ2200522-2

Overview of Generative Models (GANs, VAEs, LLMs)

1

2

LICQ2200522-3

AI-Generated Content for Business Growth

1

2

LICQ2200522-4

Privacy, Bias, and Regulation in Generative AI Use

1

2

LICQ2200522-5

Automation of Business Processes with AI

1

2

LICQ2200522-6

Hands-On with Generative Tools (e.g., ChatGPT, DALL·E, RunwayML)

1

2

By the end of this course,applicants will be able to:

  1. Fundamentals of Machine Learning in Generative AI
    • Explain the core principles of machine learning as they relate to generative systems.
    • Identify the role of training data, algorithms, and model outputs in business AI solutions.
  2. Overview of Generative Models (GANs, VAEs, LLMs)
    • Differentiate between major generative models such as GANs, VAEs, and large language models (LLMs).
    • Evaluate how these models can be applied in various business scenarios for innovation and efficiency.
  3. AI-Generated Content for Business Growth
    • Utilize AI tools to create text, images, and multimedia content that support marketing, branding, and communication strategies.
    • Assess the impact of AI-generated content on customer engagement and business scalability.
  4. Privacy, Bias, and Regulation in Generative AI Use
    • Identify common ethical and legal concerns related to AI-generated content, including data privacy and bias.
    • Apply guidelines and best practices to ensure responsible and compliant use of AI in a business setting.
  5. Automation of Business Processes with AI
    • Describe how Generative AI can automate tasks in areas such as customer service, content production, and internal operations.
    • Design simple AI-driven workflows to improve business process efficiency.
  6. Hands-On with Generative Tools (e.g., ChatGPT, DALL·E, RunwayML)
    • Operate popular Generative AI platforms to create usable business outputs.
    • Apply learned techniques in real-time exercises to solve practical business challenges using AI tools.

This course is designed for anyone looking to leverage Generative AI in business effectively. The ideal learners include:

  • Business Professionals and Managers
    • Looking to enhance decision-making with AI insights
    • Wanting to automate workflows and improve efficiency
    • Seeking to gain a competitive edge in a digital-first business world
    • Interested in integrating AI tools into team processes
  • Entrepreneurs and Small Business Owners
    • Aiming to implement AI solutions to grow their business
    • Wanting to optimize marketing, customer engagement, or operations
    • Looking to understand AI opportunities without heavy technical expertise
    • Seeking practical, hands-on AI skills for immediate application
  • Marketing and Content Specialists
    • Interested in AI-assisted content creation and marketing strategies
    • Wanting to leverage AI for social media, advertising, or brand growth
    • Looking to stay ahead in AI-driven marketing trends
  • Career Changers and Learners New to AI
    • Seeking a foundational yet practical understanding of AI in business
    • Wanting a recognized certification to improve employability
    • Interested in future-proofing their career with emerging technologies
  • Corporate Teams and Organizations
    • Planning to adopt AI-powered solutions for business processes
    • Wanting to train employees in practical Generative AI skills
    • Looking to enhance innovation, productivity, and efficiency across teams

LICQual Level 2 Award in Generative AI for Businesses is perfect for anyone who wants practical, real-world AI skills that can be applied immediately in a business setting.

Assessment and Verification

All units within this qualification are subject to internal assessment by the approved centre and external verification by LICQual. The qualification follows a criterion-referenced assessment approach, ensuring that learners meet all specified learning outcomes.

To achieve a ‘Pass’ in any unit, learners must provide valid, sufficient, and authentic evidence demonstrating their attainment of all learning outcomes and compliance with the prescribed assessment criteria. The Assessor is responsible for evaluating the evidence and determining whether the learner has successfully met the required standards.

Assessors must maintain a clear and comprehensive audit trail, documenting the basis for their assessment decisions to ensure transparency, consistency, and compliance with quality assurance requirements.